PRiMO PRODUCE is a family owned and operated Australian farming business. Brothers Matt, Ricardo and Daniel Poggioli farm premium red soil cropping land on the Atherton Tablelands, approximately 100km south-west of Cairns in Far North Queensland.
The Poggioli family were pioneers of the Tolga and Kairi district and have farmed continuously on the Atherton Tablelands since 1904. They have had a close association with the land from their first arrival. In the early days the family worked in the timber industry to help clear land for agricultural use. Over successive generations the family has continued with the same pioneering spirit to expand and develop their farming enterprise.
Matt, Ricardo and Daniel are fourth generation of the Poggioli family to farm on the Tablelands. Inspired by their forefathers and passionate about the future of farming, the brothers are committed to the idea ofExcellence in Agriculture.
The rich volcanic soil and reliable rainfall of this area enables the production of high quality fruit and vegetable crops. PRiMO PRODUCE specialises in growing avocados, potatoes, hay fodder, pasture seed, peanuts and sugar cane.